Claims Halo effect

angel haloA recent post published by Caroline Scott- Thomas on FoodNavigator-usa.com drew attention to studies that indicate that products labelled with certain ethical claims create a halo effect around the percieved nutritional content.

The post highlights two studies that indicate that products that make ethical claims such as ‘organic‘ or ‘fair trade‘ were perceived to have better nutritional content than similar products without the ethical claims. Read more

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Added Sugar increases risk of Heart Disease

sugar-125x125A new study in the Journal of American Medical Association and reported on by NPR radio (you can listen to the report here) stated that consumption of added sugar can increase your risk of heart disease.

Added sugars are in everything, and are hard to avoid because there is no requirement for manufacturers to differentiate between added and natural sugars on the food label.  The only way you can avoid them is by searching the food label for the hundreds of ingredients that are considered added sugar.

The NPR report goes on to quote Jene Welsh, a registered nurse and researcher at Emory University, who states that at least 15% of calories consumed by Americans can be attributed to added sugar.  This is the equivalent of 21 teaspoons of added sugar a day!!  And people who consumed the most added sugar in the Emory University study consumed about 46 teaspoons a day.  Whereas those who consumed the least amount of added sugar (less than 7 teaspoons a day) had the lowest risk of heart disease. Read more

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29 Iphone apps for foodies

iphone pictureHere’s a list of 29 iphone apps for foodies.  The list includes diet tools, recipe tools, nutrition and food label tools and a whole host of others.  Let us know if there are any others that we’ve missed out.

Recipe and Food tools:

Ratio

Free yourself from recipes! The best-selling cookbook, Ratio: The Simple Codes Behind the Craft of Everyday Cooking, by me, Michael Ruhlman, is now an iPhone app that will help you calculate amounts of ingredients in all the fundamental culinary preparations. Read more

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FoodEssentials Data Overview

dataWe’ve had a fair few questions about our data scans so I thought i’d address it in a quick post.  The questions and comments generally fall in to 3 categories.  The scope of the data, the accuracy of the data, and the geographic limitations of the data.

Data Scope:

We presently have a base database of 160k commercially available products and are continually working to increase the size and relevance of this database. At present, it is largely products available in general supermarkets and therefore will rarely, if ever, return results for products in specialty stores such as WholeFoods or Trader Joe’s.  However, we hope to address this by capturing more data. Read more

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