Research: Flavored Potato Chips – What people are looking for

Flavored Potato Chips is the most compared food category on FoodEssentials.com with 9117 comparisons in the last 6 months – or 1.43% of all comparisons – which if you consider there are over 1000 food categories – is a fair bit of attention.

We have 50 products categorized under the flavored potato chips food category and below we will explore what people are looking for when comparing different chip products.

Top 5 Comparisons:

The table below outlines the top food variables that people are choosing when they compare flavored potato chips.  Of note is the fact that the two most compared variables account for over 50% of all comparisons.  Gluten at 29.3% of all comparisons is the most popular with MSG suprisingly the second most popular comparison at 23% of the time. Read more

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