Press

New iPhone App Allows Consumers to Scan Food Labels In-Store; Avoid Allergens and Additives

APRIL 2010 – http://www.pwrnewmedia.com/2010/foodessentials00414/

CHICAGO, IL (April 7, 2010) – For the first time, consumers can easily access additive, allergen and ingredient properties of any food product in-store with a simple iPhone application from FoodEssentials.

Food Fight! Consumers Get a New Weapon: Knowledge

MAY 2009 – http://pwrnewmedia.com/2009/foodessentials90408/

New online tools bring transparency to food data and empower consumer lobbies

Chicago, IL (April 8, 2009) – Recent moves by major food manufacturers to remove High Fructose Corn Syrup from products – despite FDA recommendations and a costly campaign by the corn lobby – are indicative of increased consumer awareness and the powerful influence of online social networking sites and tools focused on what we eat.   < more >

In the Media:

http://www.theiphonemom.com/foodessentials-scanner

http://www.iphonefootprint.com/2010/04/foodessentials-scanner-spells-healthy-eating-iphone-healthcare-fitness-app-review/

http://www.prunderground.com/002635/new-iphone-app-allows-consumers-to-scan-food-labels-in-store-avoid-allergens-and-additives/

http://www.reuters.com/article/pressRelease/idUS186022+08-Apr-2009+MW20090408

http://www.foodnavigator-usa.com/Financial-Industry/Food-ingredient-database-aims-to-empower-consumers

http://www.bestallergysites.com/basdirectory/foodessentials/

http://thesavvyceliac.com/2009/04/13/get-more-information-about-hidden-ingredients/

http://www.seriouseats.com/2008/09/a-list-of-food-bloggers-using-twitter.html

http://foodallergyassistant.blogspot.com/2009/04/friday-feature-foodessentials.html

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